Rohan K.
SaaS
Before
SDRs spending 3 hours daily manually reviewing form fills, scoring leads on gut feel, and routing them to the wrong reps.
After
An AI agent scores, enriches, and routes every inbound lead in under 60 seconds — SDRs only talk to people ready to buy.
The Problem
Clearpath's growth team was drowning in inbound leads with no reliable way to prioritise them. SDRs were manually reviewing every form fill, researching company size on LinkedIn, and making gut-feel decisions about who to call first. High-quality leads went cold while reps chased dead ends. The team needed to triple capacity without tripling headcount.
What We Built
We built an AI-powered lead qualification agent that runs the moment a form is submitted.
Enrichment — the agent pulls company size, funding stage, tech stack, and job titles from Apollo and Clearbit automatically.
Scoring — a custom GPT-4 scoring model rates each lead 1–10 based on ICP fit, intent signals, and engagement history.
Routing — leads above threshold are instantly assigned to the right SDR with a pre-written personalised opener draft.
CRM sync — all data written to HubSpot in real time so reps have full context before the first call.
Results After 45 Days
The SDR team stopped wasting time on unqualified leads entirely. Pipeline quality improved dramatically and the cost per qualified opportunity dropped by half.
4x pipeline velocity
90% reduction in manual lead triage
3 hours saved per SDR every day
4
x
Pipeline velocity
90
%
Reduction in manual triage
3
h
Saved per SDR daily
